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Could not have said it better. At first everyone was sold on big data, then it dawned maybe that is not sufficient and the elephant in the room was not needed. Then everyone was sold on big models but hiring a truckload of ML Phd and building the right tooling is not so easy. Now, the focus is on quality data (data centric) and the selling continues ... FOMO and the quest for the golden bullet is a great motivator

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